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I wanted to share with you a marketing idea that could pay off well for you---maybe even as well as direct mail. I owned hair salons for 30 years. I really should have a therapists license by now for the huge number of people that I have had the privilege of sharing in the joyful events of their lives; And cry on my shoulder when their life was going rough. I walked with people as they got married (and wanted to buy a home), had children (needed a bigger home), got divorces (needed to sell the home(s), traveled through grave illnesses, lost husbands/wives . . . I think you get the picture. Hairdressers are the unsung mother/father confessors. I had both men and women tell me things taht they probably rarely told anyone else. One of my marketing exercises will be to send a nice little package of biz cards with a letter stating that I would love to help anyone they know who could use some skilled and creative help to solve a real estate challenge. I will of course offer a thank you gift to the hairdresser for referring people to me. I haven't worked out all the kinks but I KNOW without a shadow of doubt that salons are a hotbed of leads for any biz and especially for r.e. Just thought I'd give you food for thought : )
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