lhenley 8 Report post Posted February 4, 2014 As markets change, so do marketing strategies. So, what are you doing to make the phone to ring ... direct mail (brochure or postcard), emails to FSBO's and FRBO's, cold calling, bandit signs, etc? Thanks, Lynn (FL) Share this post Link to post Share on other sites
MichaelC 160 Report post Posted February 4, 2014 Hello, Lynn. Indeed, as markets change so do homeowners. Two homeowners recently said they are open to a lease purchase but only if we build in appreciation to the option price. Both were convinced we are on the verge on another wild and crazy bull market with appreciation rates of at least 10% and probably more. I told them I can't predict the future and, in fact, I made what I think is a good argument for why prices will decline, (Bubble, v2.0 ).For me, it's emails and calls. I've been kicking around some mailing ideas, though, because the perception of this market may require a more aggressive approach. 1 Share this post Link to post Share on other sites